Strength and Conditioning | Performance Ready

STRENGTH AND CONDITIONING FOR ATHLETES

maximise your physical preparation to excel in your sport

build your physical resilience to prevent injury

work with an experienced coach: 20+ years, 4x Olympic Games

COMPLETE CUTTING EDGE DIAGNOSTIC PHYSICAL ASSESSMENTS TO DETERMINE THE DIRECTION OF YOUR TRAINING

Are you an athlete looking for a strength and conditioning coach?

You have come to the right place!!!

Please fill in the form below and we will be in contact to discuss the support you are looking for.

For professional, amateur and youth athletes

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Principles of Training in Physical Preparation

Your training needs to be based around you as an individual. What you specifically need to do to improve performance and prevent injury in your sport.

Start by asking yourself what key physical qualities would significantly improve your personal performance? Furthermore what body segments represent the greatest injury risk for you? From here we can start building out a highly targeted and individualised training plan.

You may already have a strong intuition or understanding about what you need across different training areas however we have a proven framework of determining your training direction that includes diagnostic assessments which can add a significant layer of insight to the process.

We can help you immediately with this using technology not accessible in your standard gym. Furthermore from working in 20+ Olympic and professional sports we have a clear idea of standards and normative data from elite and amateur athletes from around the world.

Strength and conditioning coach Daniel Lavipour coaching in Hackney East London

Daniel Lavipour and Brent Newdick at the Moscow world athletics championships after Brent had competed in the decathlon. Daniel Lavipour coached Brent over a period of 4 years as both his srtength and conditoning coach and lead coach. Including at the London 2012 Olympics where Brent placed 12th.

Strength and Power Development for Sports Performance and Injury Prevention

Since every action in any sport involves either the production or absorption of force, improving your ability to be strong and powerful can have significant benefits on performance and injury reduction.

A failure to be sufficiently strong or powerful for your sport will limit your ability to produce the forces required for your level of competition and ultimately prevent you from fulfilling your potential. This is true for both speed, endurance, team and individual sports.

Strength also has a protective effect that allows both higher volumes and intensities of training as well as prevents against injury. This is because a stronger body is more capable of dealing with high forces.

Being stronger literally enables you to train / compete harder, more often and for longer.

Technical Mastery and Sports Performance

Strength and power underpin technique since as described above every action involves in the production or absorption of force.

For example if you are not strong enough to handle the large forces that happen when performing a certain skill you will be forced into a suboptimal movement strategy or be forced to perform the skill at a slower speed.

An example of this could be that an athlete with a weak foot and ankle complex will not be able to strike the floor with the same force through the front of the foot when sprinting. They will either be forced into producing a lower level of force that they can handle (ie run slower) or to adapt their movement strategy to a less efficient pattern such as striking the floor with a more rear foot ground contact strategy.

Improving the technical mastery of your strength training exercises will also enable you to further enhance your technical ability in your sport. For example by improving how your use a particular body-segment in some key exercises will help you use those same body-segments more efficiently in your sport.

A common failure of poor strength and conditioning is to focus on physical outputs alone with a disregard for the technical model of the sport and what the technical objectives of the individual athlete are.

Daniel Lavipour competing in the New Zealand National Championships 400m final.

England netball captain Ama Agbeze training with strength and conitioning coach Daniel Lavipour in the Olympic park, East London.

Injury Rehabilitation / Prehabilitation

Injury is part of sport, training and life. It is never something you want to happen but comes with being human, pushing the limits, unfortunate accidents, our genetics but most importantly a failure to be prepared for the physical demands of sport, exercise or daily life.

When you are injured it can be a very difficult time with effects both mental and physical that can impinge on what we want from life.

Injury however is an opportunity to build back stronger. It is also an opportunity to train some of the other components of fitness that get neglected in the good times. For example, for a runner with a lower limb injury, it can be used as a time to train the upper body as well as a chance to fix the underlying problems that cause the injury in the first place.

For many, injury brings the opportunity to explore strength training for the first time as you realise your body was not able to handle the large forces that make up sport, exercise and daily life.

Science, Art, and Experience

Right now there is more information on training out there than ever before. However through all the noise it can extremely confusing to know what really works. Furthermore exercises that look good on social media may not be the ones that will make the difference in your personal performance. Sometimes even in elite sport there can be a disconnect between the 'science' and what really works.

So what does really work!!??

Ultimately anyones ideas on training need to have been tested in the field of play and new ideas need a solid rational based on science, experience and process based reasoning. It is the combination of these factors that are the key differentiator. On top of that it comes down to do the art of training.

Training for any sport is tough. Physically and mentally. The sacrifices are huge. The highs are high and lows are low. You want to give yourself the best chance of success and success starts with world class physical preparation.

If you would like to set up a conversation to discuss how we can support you and your training please dont hesitate to get in contact by filling in the form below.

Decathlete Brent Newdick throwing the javelin at trainign while training with coach Daniel Lavipour in Cardiff in the lead up to the London 2012 Olympics where Brent placed 12th in the decathlon.

Some of The Athletes, Sports and Teams we Have Worked With...

Team GB / British Olympic Association / English Institute of Sport

National lead rehabilitation strength and conditioning coach for Team GB.

Sports supported: Track and field, hockey, rowing, swimming, diving, gymnastics, winter sports, rugby, football, para-sports, triathlon, boxing and more...